{
  "@context": "https://schema.org",
  "@type": "TechArticle",
  "@id": "https://anchorfact.org/kb/kb-2026-00206",
  "headline": "E-Commerce Fundamentals",
  "description": "E-commerce is the buying and selling of goods/services over the Internet. Models: B2C (business to consumer: Amazon, Shopify stores), B2B (Alibaba), C2C (eBay, Poshmark), D2C (direct-to-consumer brands). Global e-commerce sales exceeded $6 trillion in 2024.",
  "dateCreated": "2026-05-22T14:59:47.521Z",
  "dateModified": "2026-05-22T14:59:47.521Z",
  "author": {
    "@type": "Organization",
    "name": "AnchorFact"
  },
  "publisher": {
    "@type": "Organization",
    "name": "AnchorFact",
    "url": "https://anchorfact.org"
  },
  "license": "https://creativecommons.org/licenses/by/4.0/",
  "anchorfact:confidence": "high",
  "anchorfact:generationMethod": "human_only",
  "citation": []
}