## TL;DR

Entrepreneurship is creating and scaling a business from scratch. Lean Startup methodology (Eric Ries): Build-Measure-Learn feedback loop, MVP (Minimum Viable Product), validated learning, pivot or persevere. Key skills: opportunity recognition, resourcefulness, resilience, execution. Most startups fail — failure is part of the process.

## Core Explanation

MVP: simplest version that tests key hypothesis — not 'low quality,' but 'minimum to learn.' Pivot: change direction based on learning (Zoom was originally a failed dating app). Business model canvas: 9 blocks to map business model. Bootstrapping vs. VC funding. 'Market matters more than product.' Cash flow > profit in early stages. 90% of startups fail — key is learning from failure.

## Further Reading

- [The Lean Startup (Eric Ries)](https://www.penguinrandomhouse.com/books/120785/the-lean-startup-by-eric-ries/)